Amazon Logo Color Code - HEX Code - RGB Code - CMYK Code

Amazon logo has two colors orange and black. The Hex Codes, RGB Codes and CMYK Codes of Amazon Logo are given.

Amazon Logo History

Amazon was founded in July 1994. The first Amazon logo had black and white colors, The design had a letter A with a symbol of river in it. The amazon logo changed in 1997, it was a simple text "", however the colors were still same. Then in 1998, yellow color was introduced in Amazon Logo.

The current amazon logo was introduced in 2000. This version of Amazon logo has an arrow in it which starts from letter a and ends at letter z of word amazon. The arrow is in orange color and it symbolizes smile in amazon logo.

Amazon Logo Color Code

The Orange color used in Amazon logo is a bit dark while the black color used is pure black. The Color Codes of Orange and Black used in Amazon logo are given below.

Amazon Logo Color Hex Code

The HEX codes of orange and black colors used in Amazon logo are given below.


Hex Value: #FF9900;


Hex Value: #000000;

Amazon Logo Color RGB Code

The RGB codes of orange and black colors used in Amazon logo are given below.


RGB Value: (255, 153, 0)


RGB Value: (0, 0, 0)

Amazon Logo Color CMYK Code

The CMYK codes of orange and black colors used in Amazon logo are given below.


CMYK Value: (0%, 40%, 100%, 0%)


CMYK Value: (0%, 0%, 0%, 100%)

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